Is a family-owned and operated store. We opened in 2000 with another business called "Souveniers". In 2001 we opened what is now soley BeaD It. We focus on friendliness, a warm atmosphere, knowledgeable staff, and most importantly, the most diverse and wide selections of beads that you can find in Austin. is a true South Austin haven with vintage delights, funky, hard-to-find treasures, and all the hardware to make your creative visions come to life. We have four rooms stacked full of merchandise, and one room for classes, parties, and relaxing! You can find everything you could possibly desire at !